Help nonprofit organizations develop marketing goals and find creative ways to advertise their services. Explore cost sensitive avenues such as:
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- Internet advertisement
- Website creation
- Desktop publishing – create brochures, business cards, flyers, and other materials
- Local media
For organizations that can afford the expense, work with local marketing businesses to choose logo merchandise to be distributed to the target audience.
Evaluate organization’s location and appearance to achieve optimal curb appeal and community support.
Encourage nonprofit leaders to network with community leaders to reinforce the organization’s credibility and visibility in the community.